Christine Franklyn

Unleashing the power of persuasion

Think of a form of writing and I’ve probably done it. From attention-getting bios to award-winning essays, I’ve been writing public relations pieces and creative marketing copy for over 22 years. As a marketing manager, I discovered that my true love is marketing communications. I am equally at ease, whether I’m developing communications strategies or managing a team to bring marketing initiatives to life.

My expertise is the result of roles in several fast-paced marketing campaigns and once being the sole in-house copywriter for an 8-figure global clothing manufacturer, former editor of a tourism magazine and being on the editorial team at publishing giant Houghton Mifflin Company in Boston.

Never one to limit myself, my marketing/public relations and writing experience extends to a variety of industries, including hospitality, events and the arts, as well as the non-profit sector. My past roles, including serving as the Category Director, Health & Fitness, for Podcast Magazine, founded by Steve Olsher.

I have spent a large part of my career in the tourism niche so, of course, creating travel content is also a natural fit. I consider experiencing new places and cultures to be one of the best ways to unplug and broaden your horizons. That’s the reason I created my destination YouTube channel, which celebrates artisanal creativity and hidden gems off the beaten path in Barbados.

I am as passionate about traveling (18 countries and counting) as I am about having a well-ordered, balanced life and I hold a certification as an Integrative Nutrition Health Coach.

I hold a Bachelor’s in International Communications from Emerson College, alma mater of several in the TV/film industry like Henry Winkler, and an MBA in International Business from the University of East London. I am always happy to share my knowledge with others, as I have done through teaching Marketing Management for UWI’s Cave Hill School of Business.

The time I spent living in Canada, the United States, England and my zen home base Barbados has given me the ability to write at a world-class level.

I deliver my work on time and mediocrity is not an option. I strive for excellence in everything I do. Don’t take my word for it. Read what some of my clients have to say.